It does look pretty frigg'n gay. But, truth be told, if I had to choose between that one and the fake "battle-worn" AR, I'd chose the Liberace Autograph model.
I don't own an AR 15 style rifle.
I hate paying for cosmetics..I'm all about internal functionality and reliability.
If I can get hooked up with a reliable AR style rifle in the sub $1000 price range...I don't care if surface rust shows up on some non critical parts.
Once I'm zero'd in for a 100 yard and under shot...the rifle would get very little use afterwards.